Smitten Boutique is an amazingly diversified, yet practical small business where parents and other family members can find unique special occasion gifts, design custom invitations and attend a variety of intriguing in-store events.
Smitten Boutique is a media partner of the 2017 Chicago Baby Show, taking place on August 26 and 27, at Navy Pier. A family-friendly mega-event featuring everything to do with maternity, baby, and toddler – from top products to trusted parenting experts – the Chicago Baby Show will welcome thousands of expectant and new parents from Chicago, the surrounding suburbs, and beyond!
Tickets to the Chicago Baby Show are $30 per family, and $20 per individual.
To learn more about Smitten Boutique, we spoke with Kyleigh Hodson, the boutique’s manager.
For someone unfamiliar with Smitten Boutique, how would you describe the boutique’s mission and core offerings?
Smitten Boutique Chicago is a small business nestled in the heart of Chicago’s most coveted neighborhood, the West Loop. We provide a range of gifts to enhance special occasions, a custom invitation studio and in-store events for local bloggers, book signings and calligraphy classes, to name a few. We are one of a few small retailers in Chicago who offer custom invitations and stationery. Smitten Boutique is in the business of creating bespoke custom invitations that represent our client’s personality, taste and style.
Tell us about the boutique’s background. When did it start and how has it evolved since then?
In 2007, Gregor and Kirstin Martin purchased a piece of property on Madison Street near their home in Chicago. Kirstin had decided to pursue her dream and open a boutique. She combined her consulting background and love of weddings to create a business model including wedding themed gifts and consulting for brides.
After making it through the great recession of 2008 in its first year of business, Smitten began to change its business model resulting in what we are today. We dropped wedding consulting in favor of a custom invitation studio. We focus on this product offering now, as a supplement to our regular retail business. Smitten has also incorporated home and baby gifts into its gift offerings, creating what we like to call a “special occasions” boutique. Capturing the essence of all the most special occasions in people’s lives – engagements, weddings, new babies and new homes. Offering products to enable and enhance those occasions for people has become our mantra.
What are the most popular and/or newest products from Smitten Boutique? We recently started a partnership with a number of eco-friendly baby lines based on the demand from our clientele. Plan Toys, Innovative Kids, Sweet N Swag and Finn & Emma are some of our top brands in this category.
What sets Smitten Boutique apart from others in the marketplace?
We provide a larger amount of square footage than most Chicago gift boutiques allowing us to have expanded from purely a wedding shop into custom invitations, baby and lifestyle. We are a one stop gift shop for all of the special people in your life. We also have an in-house graphic designer to allow for custom invitations. To learn more about Smitten Boutique, check out smittenboutique.com.